| Whenever you're listening to one of the big names in internet marketing you hear the same speech over and over again when it comes to viral marketing. Kad ste slušanja jedno od velikih imena u internet marketing čujete istu govora neprestano kada se radi virusnog marketinga. The number one advice is, write an eBook and give it away for free. Broj jedan savjet je, Napiši eBook i dati ga dalje za besplatno. You might ask "What is viral marketing and why should I give something away for free after I spend weeks to create it?". Možda ćete pitati: "Što je virusni marketing i zašto bi trebao dati nešto dalje besplatno nakon što stvarati tjedna provesti ga?". On another note you probably don't even know how to write an eBook and what to talk about. Na drugom bilješku vjerojatno ni ne znaju kako Napiši eBook i što da razgovaraju o. First things first. Viral marketing is exactly what the name implies. Prve stvari prvo. Virusnog marketinga je upravo ono što ime podrazumijeva. You create a marketing effort that spreads like a virus. Vi napraviti marketing napora da se širi poput virusa. No, not the kind of virus you fear on your computer. Ne, ne tip virusa vas strah na računalu. Here's an example. Evo primjera. You are running a home business and you're getting pretty good in attracting new customers, but you're working more and more hours to generate this traffic to your business. Vi radite kod kuće i poslovne ste dobivanje prilično dobro u privlačenju novih kupaca, ali da radite sve više i više sati kako bi izradili ove promet na vaše poslovanje. Well, there are only 24 hours in a day and there's only so much you can do. Pa, ima samo 24 sata na dan i postoji samo toliko možeš učiniti. No you have 2 options. Option 1: Hire an employee to help you with your workload or motivate somebody else to promote your product. Ne imate 2 opcije. Opcija 1: Najam zaposlenik kako bi vam sa posla ili neko drugo motivirati da promoviraju proizvod. I don't know about you, but the thought alone having employees gives me the creeps. Ne znam o vama, ali sama pomisao da zaposlenicima daje me jeza. If you ever had to deal with employees you know what I'm talking about. Ako ste ikada morali nositi sa zaposlenicima znaš što sam pričaju. That leaves us with option 2; motivate somebody else to do the work for us. To ostavlja nam mogućnost 2; motivirati nekom drugom da obavi posao za nas. How do you do this? Easy, the number one question you have to address is "What's in it for me?". If you can give this person something in return for their work you’re off to a good start. Kako ste to učinili? Easy, broj jedan pitanje imate na adresu "Što je u njoj za mene?". Ako ta osoba može dati nešto u zamjenu za svoj rad niste isključili da dobar početak. Now here's when the eBook thing comes into the picture. A evo kada eBook stvar dolazi u sliku. eBooks and/or software are the perfect products to sell or give away from a automated web site. ebooks i / ili softver koji su savršeni proizvodi prodati ili dati daleko od automatiziranih web stranica. No packing and shipping involved and the system takes care of the transaction without you doing anything. Ne pakovanje i otpremu uključeni i sustav se brine o transakciji bez tebe čine ništa. Don't you love this? Ne ljubite li ovo? I sure do! Ja svakako učiniti! What's in it for them? By giving away your eBook you break the barrier for somebody else to actually look at your product. Što je u njoj za njih? Dajući daleko Vaš eBook vas razbiti barijeru za nekom drugom da zapravo gledamo svoj proizvod. Second, you give this person the right to distribute and reprint your eBook. Drugo, koji ćete dati ovom osobi pravo na distribuciju i ispišite Vaš eBook. This means that you give the person the right to give it to another person for consumption and the right to reprint as well. To znači da ćete dati osobi dati pravo da ga na drugu osobu za potrošnju kao i pravo na ponovni te. This will repeat itself over and over again. To će ponoviti sama neprestano. That's viral marketing in a nutshell. To je virusni marketing u ukratko. Now there's the problem to create an eBook to begin with. Sada postoji problem izraditi eBook počeli s. This seems harder than it is. First you need a topic. To čini teže nego što jest. Prvo morate temu. What are your hobbies? Koje su vaše hobije? Are you married for a very long time? Jesi li oženjen za jako dugo vremena? How did you do this? Kako ste to učinili? Are you good with home improvements? Jeste li dobro s home poboljšanja? Did you successful deal with the government? Jeste li uspješni dogovor s Vladom? And so forth... I tako dalje ... Now you take one topic and think about what you did to make it successful or just something you enjoyed. Sada vam uzeti jednu temu i razmišljam o tome što si učinio da bude uspješan ili samo nešto vi uživali. This is the key. To je ključ. People want to feel better about themselves. Ljudi žele osjećati bolje oko sebe. You give them the roadmap on how to do something that they will enjoy at then end or something they can be proud of. Vi dati im Putokaz o tome kako učiniti nešto što će uživati na kraju ili nešto onda oni mogu biti ponosni. Once you have a topic to write about, it's downhill from there. Nakon što ste temu za pisanje o, to je spust od tamo. Focus on your topic, outline the eBook first. Usredotočite se na Vašu temu, koncept koji je prvi eBook. Start very high level. Započnite vrlo visoku razinu. ·
What's the problem Što je problem ·
What are the obstacles to overcome Koje su prevladali prepreke za ·
What are the goals you want to achieve with this Što su ciljevi koje želite postići s ovim ·
How did you do it Kako ste to ·
What are the lessons learned Koje su naučene lekcije ·
What are you doing next Što ti radiš sljedeći You see having these high level outlines in place will help you to drill down in each one of them. Vidiš da ovi visoke razine opisane u mjestu pomoći će vam da se vježba u svakom od njih. It might be a little bit strange in the beginning, but after a while you get used to it and the words just flow out of your hands. To može biti malo čudno u početku, ali nakon nekog vremena ste naviknuti na to i samo riječi iscuriti u vašim rukama. Armed with this knowledge you should be on your way to write your first eBook. Oružane s ovim znanje trebali biti na Vašem putu prema napisati svoj prvi eBook. In my forum I created a folder for first time writers to advertise their eBooks. U mom sam forumu stvorili mapu za prvi put pisaca oglašavati njihovu ebooks. Peter Dobler Petar Dobler Copyright © 2005 Copyright © 2005 About The Author: O autoru: Peter Dobler is a 20+ year veteran in the IT business. Petar Dobler je 20 + godina veteran u IT poslovanju. He is an active Real Estate Investor and a successful Internet business owner. On je aktivni Nekretnine Investitor i uspješnog vlasnika poslovanje Internetom. http://www.fl-home-biz.com (Florida Home Business Center) http://www.fl-home-biz.com (Florida Home Business Center)
http://www.online-business-idea.com (Online Business Idea Center) http://www.online-business-idea.com (Online Business Idea Centar)
http://www.peterdobler.com (Internet Marketing Tool Box) http://www.peterdobler.com (Internet Marketing Tool Box)
http://www.suncoastrenttoown.com (Florida West Coast Real Estate) http://www.suncoastrenttoown.com (Florida Zapadna obala Nekretnine)
http://www.mypluginhomebiz.com (Your Personal 24/7 Money Maker) http://www.mypluginhomebiz.com (Vaši osobni 24 / 7 Money Maker) Learn more about the power of viral marketing; send a blank email to mailto:pdobler@getresponse.com Saznajte više o brzini virusni marketing, pošaljite prazan e-mail na mailto: pdobler@getresponse.com
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