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Your biggest asset when
becoming an internet marketer is to know how to get
free targeted traffic to your web
sites. It doesn't matter how many web sites you're promoting. Your primary
goal should be to keep the cost down.
It feels great to have monthly sales well into the thousands, but it also
can ruin your day when you realize that most of this money goes right back
into your advertising costs.
Yes, there's a rule that
you need to reinvest 75% of your
profit into advertising and marketing. I like this rule, but it also needs
to be timely constraint. I think this rule is good for your first 3-6 months
of business. After this you should be able to pull back the cost for
advertising without impacting your income streams.
My philosophy in
internet marketing is that if you have to spend a lot of money to keep a
positive cash flow, the competition is probably too intense for this market
segment. You will be better of to research a new niche market.
On the topic of free
advertising, there are many free classified ad providers, but only a few
sites offer truly free advertising. They all want something in return,
there's no webmaster out there who promotes your stuff for free just because
he/she feels like it today. One way to get free advertising is to tap into a
startup company. There are hundreds of web sites that want to be the
next Google. To attract new customers they give away free pay per click
credits. Sometimes up to $100 worth of clicks.
Another way to receive
free quality advertising is to give these webmasters what they want. In most
cases it's a link from your website to their website. This can be a problem,
especially if you want to keep your home page clean from too many flashy
banners.
In this case try to
figure out of the link back is required to be on your home page or any page
from your website. If it's any page, create a collection web page that is
not necessarily part of your whole web site and link back from their. To
keep the flow put a tiny link from your home page to this page and you're
done.
Don't even think about
to put the link on your web page and a few days later you will remove it.
These days the link back verification is done automatically and they will
check from time to time if you keep your promise or not. Your free ride will
suddenly stop and you will gain a reputation as cheater.
For more information
about free advertising visit my web sites.
Peter Dobler
Copyright © 2005
About The Author:
Peter Dobler is a 20+ year veteran in the IT business. He is an
active Real Estate Investor and a successful Internet business owner.
http://www.fl-home-biz.com
(Florida Home Business Center)
http://www.online-business-idea.com (Online Business Idea Center)
http://www.sell1on1.com (Internet Marketing Tool Box)
http://www.suncoastrenttoown.com (Florida West Coast Real Estate)
http://www.mypluginhomebiz.com (Your Personal 24/7 Money Maker) Learn more about the power of
viral marketing; send a blank email to
mailto:pdobler@getresponse.com
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